SEAGRAM'S GIN

THAT'S THE NEW YORK LIFE

New York City is an attitude. That’s The New York Life represents and celebrates that: the rogue and unpredictable magical side of the Rat Pack, the contrast between huge skyscrapers and small spaces like the Village Vanguard. A city that never sleeps, where everything happens a second before, with a unique and proper way of seeing things: direct but elegant, straight to the point.

Destiny

Luck

Elegance

Style

Character

Desire

Success

Freedom

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